How to set up DMARC for Prezly in Valimail

Updated over a week ago
SPF(supported) (dedicated subdomain)

This article covers the SPF and DKIM authentication processes for Prezly and how they are managed in Valimail Enforce. While only one of the two authentication methods is required for an email to pass DMARC, our recommendation is to configure both whenever possible.

Configuring DKIM authentication for your Prezly emails

1. Go to Organisation Settings -> Domain Verification.

Access the Domain Verification page in your Prezly account here.

2. Find the domain name you want to verify.

As you may have added several emails to your Prezly account, you'll see the list of emails in the Domain Verification page. Click on the one you want to verify. Please remember that if you don't verify your email with Prezly, you will only be able to send campaigns from the "" email.

3. Copy the CNAME records you see on the screen and add them to your DNS.

You'll see three to four records on the screen. All of them will have the type CNAME to it, with a Name and a Value. You'll need to copy both the name and the value you see for each record. Then, copy and paste them onto your domain provider settings page.

In case you're not sure about how to handle those records, you can easily share them with your IT team or domain provider support, so they can either add those for you or further advise you on how to add them. Click on the Share Instructions link and you send instructions directly via email or share the link to the instructions page.

Important: If you manage DKIM in Valimail for your domain, you will need to add the 2 CNAME DKIM keys (prezly and prezly2) on your domain's Configuration page in Valimail Enforce and add the other 2 CNAME records in your DNS.

4. After the records are added, run the Status Check in Prezly.

Once you have added the records with your domain provider, it will take between 30 minutes to 48 hours for Prezly to recognize that everything is set correctly. After that period of time, feel free to run a Status Check, and when everything is linked up properly, you'll see a green sign next to the domain you verified.

You can also find the instructions on how to set up DKIM and SPF for Prezly, here.

Add a Prezly DKIM key in Valimail

You can find more detailed information on how to add a DKIM key in Valimail, here:

Configuring SPF authentication for your Prezly emails

Once you establish that Prezly is an authorized sender for your domain, you will need to add the service in your Enabled Senders.

You will find more detailed information on how to add a service for your domain in Valimail, here:

Note: We encourage you to use the comment section for any useful information about your sending service, such as the name of the service owner, change request ticket numbers, etc.

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